Actionable Results Research, LLC provides comprehensive research, analysis and marketing solutions for a variety of clients and business partners.
Research activities include qualitative and quantitative primary and secondary research, assessment plan development, data collection, analysis and comprehensive synthesis of findings. Findings are then translated into tactical and strategic
recommendations. Recommendations include messaging, implementation and repositioning strategies to enable clients to better attract, retain and more fully meet the needs of high potential customers.
What We Do
Qualitative and Quantitative Primary and Secondary Research
Comprehensive Research and Assessment Plan Development
Survey and In-Depth Interview Design, Data Collection and Analysis
Motivational Research (Laddering) and Attitudinal Studies
Ethnographic Research and Customer Decision Analysis
Strategic Planning Analysis and Road Map Development
Industry and Competitor Analysis
Tactical and Strategic Marketing Recommendations and Execution
Brand Benchmarking and Positioning / Repositioning Strategies
Marketing and Research Plan Development
Grant and Proposal Development and Writing
Marketing, Public Relations and Community Outreach Programs
Board and Executive Level Presentations and White Papers
Dr. Susan Hogan, Founder and Managing Director of Actionable Results Research, has also assisted as an expert witness, providing guidance and insight regarding the degree to which marketing efforts and other factors influence an individual's decision making process and product choice.
Who We Serve
We have provided services to clients within the following industries:
Home Improvement / Remodeling Services
Pharmaceutical and High Tech
Non-Profit Organizations and Cultural Institutions
Architectural Design Firms
Consumer Packaged Goods
Trade Magazines and Affiliated Retailers
Health Care / Medical Service Providers
Real Estate and Horticultural Professional Trade Associations